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Services

I work with a small number of brands at any one time. Every project is tailored to your needs, so get in touch and we can discuss what works best for you.

Let’s work together

Content & Editorial Strategy Project

For brands who need clarity and direction.

 

If your content has grown quickly and is feeling inconsistent, disconnected or hard to manage, this focused strategy project brings everything back into focus.

We'll define a clear editorial direction, align your channels and priorities, and put structures in place to make content easier to plan, produce and scale. This includes:

  • A review of your current content, channels and performance

  • Defining your brand story 

  • Clear roles for each platform

  • Development of content pillars and priorities

  • Planning frameworks and workflows

  • A clear definition of what success looks like and how to measure it

Ongoing Editorial Support

For brands who need support turning strategy into reality.

Sometimes the direction is clear, but making it work day-to-day is where things get challenging.

I work with your team to bring consistency and direction to your content – combining strategic input with hands-on editorial support where needed.

This may include:

  • Editorial planning and prioritisation

  • Support with commissioning and content development

  • Shaping key outputs such as newsletters and website content

  • Access to a trusted network of creatives, including writers, photographers, designers, videographers

  • Input on campaigns, launches and new initiatives

  • Guidance on workflows and team processes

The focus is on making content easier to manage, and ensuring what you’re putting out is working for you.

Editorial Clarity Workshop

For teams who need to step back and realign.

When you’re in lost in the weeds of producing content, it’s hard to see the bigger picture. These workshops are designed to bring clarity, alignment and a shared direction.

 

We look at what’s working (and what isn’t), and define a clearer approach to content and storytelling, including:

  • Brand story and positioning

  • Content pillars and priorities

  • Channel roles and focus

  • Tone of voice and what ‘on brand’ looks like

  • Team alignment and ways of working



These workshops can also act as a starting point for deeper strategic work where needed.

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